Let’s get straight to the point. You’re wasting time on audience research. Hours spent digging through forums and analytics could be spent on what actually makes you money: launching and optimizing campaigns. Our team was fed up with the slow, tedious process of building audience personas, so we found a way to force AI to do it for us—better, faster, and with more actionable detail.
This isn’t some fluffy, theoretical exercise. This is a down-and-dirty, two-prompt sequence that you can copy and paste right now to get a detailed, data-driven audience persona in less than five minutes. Stop guessing who your customers are and start telling your ads exactly who to target.
The Two-Prompt Takedown
This works best with a powerful model like GPT-4. Don’t cheap out. Your time is more valuable.
Prompt 1: Data Dump
First, you need to feed the AI the raw data. The more you give it, the better the output will be. Grab your customer data, survey results, and analytics. If you don’t have much, use your best-informed guesses. Don’t overthink it. Just get the data in there.
I am going to give you a collection of raw data about my customers for [Your Product/Service]. I want you to analyze all of it and wait for my next prompt. Do not summarize or do anything else until I tell you to. Here is the data:
- **Demographics:** [e.g., Age 25-45, 70% male, household income $75k+, located in USA/Canada]
- **Psychographics:** [e.g., Interested in tech, productivity, personal finance. Values efficiency and time-saving tools.]
- **Pain Points:** [e.g., Wastes too much time on manual data entry, struggles to keep track of multiple projects, feels overwhelmed by administrative tasks.]
- **Goals:** [e.g., Wants to automate repetitive work, wants to get promoted, wants to have more free time.]
- **Watering Holes:** [e.g., Reads Hacker News, listens to the My First Million podcast, follows @naval on Twitter.]Prompt 2: The Persona Extraction
Now that the AI has the data, you give it the command. This prompt is designed to force the AI to create a detailed, actionable persona that you can use immediately in your ad copy and targeting.
Using the data I just provided, create a detailed, data-driven audience persona. The persona must be named "[Persona Name]" and must include the following sections, written in a direct, no-fluff style:
1. **The Core Identity:** A 2-3 sentence summary of who this person is.
2. **The Deep-Seated Pains:** A bulleted list of their top 3-5 frustrations and problems, written in their own words.
3. **The Desired Future:** A description of what their life would look like if their problems were solved.
4. **The Hidden Objections:** A list of the secret reasons they wouldn’t buy, and the psychological triggers that make them hesitate.
5. **The Winning Message:** A set of specific angles and hooks that will grab their attention and make them feel understood.Why This Works
Our team found that this two-prompt sequence is brutally effective because it separates the data analysis from the persona creation. The first prompt forces the AI to absorb the raw information without making any premature assumptions. The second prompt gives it a rigid structure to follow, ensuring you get a consistent, actionable output every single time.
Stop theorizing about your audience and start building for them. This hack will save you hours and give you a clearer, more accurate picture of your ideal customer than you’ve ever had before. Now go use it.
