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Performance Marketing in an AI World - hacks, news, tools, thoughts, and how to implement them. Your weekly competitive edge.
© 2025 AdAI.news.
AdAI is an independent research and analysis publication for performance marketers who care about one thing: results. In a world saturated with AI hype and generic headlines, we provide a clear, actionable signal.
Our mission is to bridge the gap between artificial intelligence theory and real-world campaign profitability. We don't cover every new AI tool; we cover the ones that work. We don't report on every trend; we analyze the strategies that are actively generating ROI right now.
Every insight we publish is the product of a rigorous, team-based filtration process designed to separate the impactful from the irrelevant. Our content is not the opinion of a single individual, but the collective finding of our editorial team, which includes veteran media buyers, data analysts, and campaign strategists.
Curation & Research: Our team constantly scans hundreds of sources—from platform updates and research reports to underground forums—to identify emerging tools and tactics.
Hands-On Testing: We move beyond press releases. Promising strategies and tools are subjected to hands-on testing in real-world campaign environments to validate their effectiveness.
Collective Analysis: The data from our testing is analyzed and debated by our full editorial team. An insight is only published if it passes our ultimate test: "Will this make a measurable difference to a performance marketer's bottom line?"
Institutional Rigor, Not Personal Opinion
AdAI is not one person's blog. Every insight is the product of our multi-stage filtration process: team-based research, hands-on testing in real campaign environments, and collective analysis by veteran media buyers and strategists. You're getting the consensus of experts, not the hot take of an individual.
Zero Fluff, 100% Implementation
We don't waste your time explaining what ChatGPT is or covering generic AI news. Every piece of content passes our "So What?" test: it either saves you time, makes you money, or gives you a competitive edge. If it doesn't, we don't publish it.
Built for Performance Marketers, By Performance Marketers
This isn't a general marketing newsletter with an "AI section." AdAI is laser-focused on paid advertising optimization—Facebook Ads, Google Ads, TikTok Ads, LinkedIn, and every emerging platform where performance marketers live. If you're managing campaigns and budgets, this newsletter was built for you.
This institutional approach ensures that every edition of AdAI delivers objective, data-driven, and battle-tested strategies you can implement immediately.
We believe that what is written is more important than who writes it. Our authority comes not from individual bylines, but from the strength of our process and the quality of our ideas.
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Performance Marketing in an AI World - hacks, news, tools, thoughts, and how to implement them. Your weekly competitive edge.
© 2025 AdAI.news.